The Pridham Report
The Pridham Report monitors fund sales and asset trends in the UK. Established in 1997, it has become essential reading for asset managers doing business in the UK. Besides providing data, it also contains analysis and commentary on trends and developments in the UK fund market.
The Pridham Report is unique for the information it provides to fund management groups in the UK, enabling them to track their progress in the market. The editorial content is designed to give managers greater insight into developments in the industry, how their peer group is doing and what the successful strategies and trends are. Asset trends, progress in the multi manager sector and in cross border fund sales in the UK are also covered.
The Report was established by Helen Pridham in 1997. It was initially called the Fund Sales Report but rapidly became known within the industry as The Pridham Report and it acquired this title formally in 2010 as part of Fundscape. At the start of 2013, The Pridham Report, and its associated database, transferred to Pridham&Pridham Ltd. However, Helen Pridham is still closely connected with Fundscape which also provides highly valued intelligence for the UK funds industry.